{"version":"1.0","type":"rich","width":1200,"height":675,"title":"Análisis Estratégico de PepsiCo: Matriz de Ansoff","description":"Exploración académica de la estrategia de marketing de PepsiCo mediante la Matriz de Ansoff. Se examinan 18 productos para definir el rumbo estratégico, desde la penetración de mercado hasta la incursión en nuevos segmentos y productos.","author_name":"Genially","provider_name":"Genially","provider_url":"https://genially.com","html":"<div style='width: 100%;'><div style='position: relative; padding-bottom:56.25%; padding-top: 0; height: 0;'><iframe frameborder='0' width='1200' height='675' style='position:absolute; top: 0; left: 0; width: 100%; height: 100%;' src='https://view.genially.com/6a92e249610a57a6a9705c9e' type='text/html' allowscriptaccess='always' allowfullscreen='true' scrolling='yes' allownetworking='all'></iframe></div></div>","thumbnail_url":"https://genially-thumbnails.genially.com/6a92e249610a57a6a9705c9e.png?ts=1788018937065","thumbnail_width":1200,"thumbnail_height":675}